Here is where I toot my horn to let you know what a genius I am when it comes to real estate!
Having grown up in Bossier City, I took a short trip across I-20 and earned both a Bachelor’s and Master’s degree at Louisiana Tech University. My BA is in psychology and with my MBA, I specialized in marketing. So, you see, I can figure out what makes people tick and how to best get them to buy your home! You get two areas of expertise for the price of one!
Earning designations is high on most agents to-do lists. A lot of REALTORs™ think people are impressed by all the abbreviations behind their names. I’m not sure it ever occurs to them that most people have no clue what they mean. So I give you my designations as well as how they equip me to help you.
ABR – Accredited Buyer’s Representative
Many agents are listing machines and approach their business from that angle. They prefer sellers over buyers. Representing a buyer is quite different than representing a seller, and a good agent will know the difference.
SRS – Seller Representative Specialist
This designation is all about how to best present a home to the market and the techniques that get it sold faster for the highest market price. An agent who has this designation should have an action plan in mind for your particular home.
When an agent has this designation, they are able to help you find your way through all the new environmental jargon that has cropped up. They should be able to tell you whether environmentally friendly claims are genuine.
MBA – Master of Business Administration
I’m cheating, I know. This isn’t a REALTOR™ designation, but a university degree. This one really sets me apart, though, so I just had to include it.
This degree lets my clients know that I know how to run my business. My specialization in marketing puts me ahead of the agent whose idea of marketing is to put a sign in the yard and a listing in the Shreveport MLS. I’m one of the few agents in Shreveport who has an advanced degree. It makes a world of difference.
There are other designations that REALTORs™ can earn, but I’ve just listed the ones that I currently have. The following are the ones I’m working on or plan to earn this year:
RFS – Residential Finance Specialist
This one will enable me to put financing to work for my clients.